The latest work from one of the most admired in-house teams in marketing takes the form of a long-form animation starring Murder Man. On the face of it, he’s a nasty – some might say psychotic – piece of work who spends his days chopping off people’s heads in random acts of violence. But Murder Man has a back story, the key to which is the evil genius CEO of none other than Liquid Death itself.
Murder Man was created by Will Carsola, a co-creator and artist on the cult animation channel Adult Swim.